Web App / SaaS / B2B

Transforming user onboarding: how CloudFactory increased completion rates by 55% and cut ramp-up time by 80%

Overview

CloudFactory's user onboarding process was highly manual, relying on Google Forms and online calls. This led to low completion rates (60%) and poor engagement (30%). New users found the process tedious, unstructured, and unclear, delaying productivity and leading to a 25% retention rate over 60 days.

Problem

The offline onboarding method resulted in slow ramp-up times, high overhead costs, inconsistent user experience and poor user experience.

Solution

I designed and shipped a guided user onboarding flow to ensure a smooth and error-free experience for new users.

Impact
  • 55% increase in completion rates
  • 70% reduction in support tickets.
  • 30% increase in data quality.
  • 80% increase in user satisfaction levels.
  • 80% reduction in ramp-up time with an average of 5 days to complete onboarding.
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Nejal Patel. London, UK
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Transforming user onboarding: how CloudFactory increased completion rates by 55% and cut ramp-up time by 80%

CloudFactory's user onboarding process was highly manual, relying on Google Forms and online calls. This led to low completion rates (60%) and poor engagement (30%). New users found the process tedious, unstructured, and unclear, delaying productivity and leading to a 25% retention rate over 60 days.

Web App / SaaS / B2B
Take a look
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